Címke: marketing
márc.
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David A. Yovanno is the CEO of Gigya, Inc. , a leading social optimization platform for online business. He can be found on Twitter at @daveyovanno or e-mail dave(at)gigya(dot)com. Now that most social networks are supporting functionality on third party sites — via Facebook Connect , Sign in with Twitter , Yahoo! Open Strategy, MySpaceID, and other similar technologies — entertainment com...
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15
Social networking has finally become something valuable for brick-and-mortar businesses. Smartphones and location-based social networks allow users to interact, share, meet up, and recommend places based on their physical coordinates. This real-world connection to social media can mean more foot traffic and profits for business owners. So-called “lo-so” networks like Foursquare , Loopt , and G...
Sharing, friending, commenting, checking in, retweeting…the level of participation social media platforms have ushered into the business world have delivered opportunity as well as issues. Consider the average marketing planning cycle. Many marketers organize around an annual plan with campaign strategies that have specific start and end dates. But you can’t flip Twitter and Facebook on the day a...
For the last six years, marketing teams and Web services have pointed to GMail's invite-only approach as on of the most successful examples of driving user demand in a time of scarcity. At one point, GMail invites were so sought after that account-holders were selling off their spare invites on eBay . In fact, that's where I bought mine, as well as a never again used account ID for Orkut , way...
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12
Chris Allison is a social media strategist at NeboWeb , where he helps clients make the most of the social web. You can follow him on Twitter as the voice behind @Neboweb . As social media marketing becomes more widely practiced, the questions of the day are less frequently focused on the benefits of social media and more often focused on its implementation. Justifying social media to superio...
Last year, Starbucks was researched to be the most engaging brand on the social space. It has strong followings on both Facebook and Twitter , and has a website where users are free to voice and vote ideas – all purely user generated.
The coffee giant is taking a step further by embracing Foursquare as a channel for customer feedback. It was also reported by the New York Times Bits that fre...
Mobile advertising would seem to have gotten big enough for Youtube to get interested. The free video sharing site announced this week that it will be serving advertisements on the mobile versions of its website.
What’s the story?
The sheer amount of data being streamed over mobile devices may be making operators tear their hair out , but services like Youtube love it. According to th...
Mire megkaptam Bálint figyelmeztető levelét, már csak a Flickr blogjának nyitóposztjában tudtam elkapni a ködbe burkolózó Szabadság hidat, de aki idekattint az megnézheti, milyen volt a fotó az amúgy több mint négymilliárd képet tartalmazó Flickr.com nyitóoldalán. A remek fényképet (amit sajnos nem lehet beágyazni) amúgy Arman-h آرمان Hamburgban élő iráni fotós készítette (ha nem kamu az a...
márc.
11
That didn't long. Leave it to marketers to find a way to use any innovative new web service to promote their own ends. The latest example? A Chatroulette contest launched by international clothing brand French Connection. According to contest rules , participants are asked if they can "conquer the sinister world of Chatroulette" by charming a member of the opposite sex. (Initially, the contest ...
márc.
10
Today Get Satisfaction is bringing its popular social CRM tool inside Facebook Pages with Social Engagement Hub. The new app, created by Involver using the Get Satisfaction API, gives brands and businesses the ability to integrate the entire support experience into Facebook. That means the Ask A Question, Share an Idea, Report a Problem and Give Praise functionalities are all present and comm...
márc.
09
With digital media and search, you need to think about a whole new set of considerations when you write content if you want to appeal to buyers who are researching and evaluating products or services . It's not just thinking about the top keywords and inserting them in your copy. As John Battelle writes in a post that revisits his own database of intentions , there are many more nuances to ...
márc.
07
On a shopping trip with my wife yesterday to Westfield in west London, we visited the Apple Store there.
Everyone visits shops. Some do it a lot. I know of no other retail experience quite like a visit to an Apple Store, though.
Apart from the obvious products and other cool things you encounter, all presented in such a compelling and inviting way, the key element is the people, the empl...
márc.
04
above: six examples of submissions to the contest Newcastle Brown Ale, America’s No. 1 imported ale, recently announced the launch of its “Your Beer. Your Label.” program. Aimed at celebrating the personality of its fans, Newcastle is turning its label into a blank canvas for adult consumers to change their individual bottles into a one-of-a-kind artistic expression. Consumers may use any typ...
Microsoft gained over 400,000 Facebook fans on their Bing fan page yesterday thanks to a single advertisement in FarmVille. The fan page, which grew by five times in size from around 100,000 users to now above 500,000 users, was part of a promotion by Bing, where Farmville users could gain virtual currency by becoming a fan of the Bing Facebook page. The ad was a clever integration, and users ...
Here is a collection of posters by the father of Japanese graphic design, Yusaku Kamekura.
Sofu Teshigahara, One Man Show, 1954 [ ]
Nikon, 1954 [ ]
Gropius and Bauhaus Exhibition, 1954 [ ]
Nikon Mikron Binoculars, 1955 [ ]
Graphic ‘55 Exhibition, 1955 [ ]
Fuji Photo Contest, 1955 [ ]
Atomic Energy for Peaceful Industry, 1956 [ ]
Nikon SP...
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Friss megjegyzések
Paul L McCord Jr:
I am conflicted on this because although I do like the idea of more bandwidth for wireless devices, it does not detail the amount of bandwidth to give up. Broadcasters are being asked to give up bandwidth. What does this mean? Less channels? Less HD capability? They don't say and that is where my hesitation comes in. If they would be more specific as to what this means for the average television station, maybe I could accept this with open arms. That is not to say that I am opposed to it completely but rather not certain on my feelings.
1 
FOXNews.com - National Broadband Plan: A 25X Faster Web
Piaw:
Good on Pelosi. Better to have something now.
1
Nancy Pelosi’s Theory Of Change | The New Republic
Piaw:
David Brooks is a conservative. That just means that he's going to lie.
1
Ezra Klein Calls for the New York Times Ombudsman Clark Hoyt to Do His Job - Everything David Brooks says about reconciliation is wrong
Vagabond:
Megintcsak: Ne azt nezd, hogy ki, hanem hogy mit mond.
1
Index - Belföld - Pokorni: A jó iskolához pénz kell
Sera:
"Uj Péter ... a gazdasági befolyásolási kísérletek viszont hősiesen ellenállnak" na és a politikai, khhmmm??:-)
1
Depressziós szabadság?
VMV:
"mert már nem a probléma a fontos, hanem a megoldás" - igaz ---------------------------------- "...és nagyon könnyű az embernek utat téveszteni, mert már nem a probléma a fontos, hanem a megoldás - mondta Varga Mihály, a Fidesz alelnöke...." Hát igen, politikus nem kell tudnia mit beszél....
1
gondola.hu - Varga Mihály: van az ígérgető MSZP és a "hergelő" Jobbik
VMV:
Rituális mágia.... Nem locsolni kellett volna, hanem felfesteni....
1
Saját vérüket locsolták szét thai tüntetők a kormányfői hivatal előtt